Effective Date: 01 May 2026

This Cookie Policy explains how SamsungKE (“we,” “our,” or “us”) uses cookies, pixels, and similar tracking technologies when you access or use https://samsungke.com (the “Site”).

By continuing to use the Site, you acknowledge and consent to the use of cookies in accordance with this policy, unless you disable them through your browser or device settings.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website.

They are widely used to ensure websites function efficiently and to improve user experience.

Cookies may:

• Store user preferences
• Enable secure login sessions
• Track website performance
• Analyze visitor behavior
• Support advertising and marketing activities

Cookies do not directly identify you as an individual but may be associated with your device, browser, or browsing activity.

2. Tracking Technologies We Use

In addition to cookies, SamsungKE may use other tracking technologies such as:

• Web beacons (pixel tags)
• Tracking pixels
• Analytics scripts
• Advertising tags
• Session storage technologies

These tools help us understand how users interact with the Site and improve marketing and operational performance.

3. Types of Cookies We Use

We classify cookies into the following categories:

3.1 Strictly Necessary (Essential) Cookies

These cookies are required for the Site to function properly.

They enable core features such as:

• Secure checkout and payment processing
• Shopping cart functionality
• Account login and authentication
• Website security and fraud prevention
• Page navigation and system stability

Without these cookies, the Site cannot operate correctly.

These cookies do not require user consent as they are essential for service delivery.

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with the Site.

They allow us to:

• Track website traffic and usage patterns
• Measure page performance
• Identify popular products and pages
• Improve website structure and usability
• Monitor technical performance

We may use analytics tools such as:

• Google Analytics

All data collected is aggregated and used for statistical analysis.

3.3 Functional Cookies

These cookies enhance user experience by remembering user preferences.

They may store:

• Language preferences
• Region or location settings
• Recently viewed products
• Login preferences (where applicable)

These cookies improve personalization and site usability.

3.4 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and measure marketing effectiveness.

They enable:

• Personalized advertising
• Retargeting campaigns
• Conversion tracking
• Campaign performance measurement

We may use advertising platforms such as:

• Meta Platforms
• Google Ads

These cookies help us show relevant product advertisements based on user activity and browsing behavior.

4. How We Use Cookies

SamsungKE uses cookies to support both operational and commercial objectives, including:

• Ensuring secure and efficient website functionality
• Processing orders and payments securely
• Maintaining shopping cart functionality
• Enhancing user experience and personalization
• Understanding customer behavior and preferences
• Improving product recommendations
• Measuring marketing campaign effectiveness
• Preventing fraudulent or suspicious activity

Cookies are essential in enabling a seamless and optimized eCommerce experience.

5. Third-Party Cookies

Some cookies are placed by third-party service providers integrated into our Site.

These may include:

• Analytics providers
• Payment processors
• Advertising networks
• Security verification services
• Embedded marketing tools

Third-party providers may collect and process data in accordance with their own privacy and cookie policies.

SamsungKE does not control third-party cookie usage beyond its integration on the Site.

6. Cookie Duration

Cookies used on our Site may be:

6.1 Session Cookies

These are temporary cookies that are deleted once you close your browser.

They are typically used for:

• Shopping cart sessions
• Login authentication
• Secure browsing sessions

6.2 Persistent Cookies

These cookies remain on your device for a defined period or until manually deleted.

They are used for:

• Remembering preferences
• Analytics tracking
• Marketing and retargeting

Persistence duration may vary depending on the cookie type and provider (typically ranging from a few days to several months).

7. Consent and Control

Where required by applicable regulations, non-essential cookies (such as analytics and marketing cookies) are only activated with user consent.

You have full control over cookie preferences and may:

• Accept or reject cookies via browser settings
• Delete existing cookies at any time
• Disable third-party cookies
• Adjust advertising preferences via platform settings

You may also manage ad personalization settings through:

• Google Ads Settings
• Meta Ad Preferences

8. Impact of Disabling Cookies

If you choose to disable cookies, certain features of the Site may not function properly.

This may affect:

• Shopping cart functionality
• Checkout processing
• Login sessions
• Personalized recommendations
• Site performance optimization

For the best experience, we recommend keeping essential cookies enabled.

9. Data Sharing and Processing

Data collected through cookies may be shared with trusted third-party service providers strictly for operational purposes, including:

• Website analytics
• Advertising performance tracking
• Payment processing
• Fraud prevention and security

All shared data is handled in accordance with applicable data protection standards.

10. Updates to This Cookie Policy

SamsungKE reserves the right to update or modify this Cookie Policy at any time.

Updates may reflect:

• Legal or regulatory changes
• Technology updates
• Business or operational improvements

Any updates will be posted on this page with a revised effective date.

Continued use of the Site constitutes acceptance of the updated policy.

11. Contact Us

For questions regarding this Cookie Policy or data usage, contact us through: https://samsungke.com/contact-us/